What if a simple enrichment room could reduce anxiety, build confidence, and mentally stimulate dogs in ways traditional playgroups can’t? That’s exactly why scent rooms are becoming one of the fastest-growing daycare trends — and pet care facilities nationwide are taking notice.
These rooms tap into a dog’s most powerful sense and offer a unique, calming enrichment experience that keeps pets engaged and owners excited about your services.
Why Scent Rooms Are Gaining Popularity
1. They Support Natural Canine Behavior
Dogs experience the world through smell. Scent rooms recreate that natural exploration, giving dogs a healthy, instinct-driven outlet that reduces stress and boosts confidence.
2. They Provide Mental Enrichment Beyond Play
Not every dog wants (or is suited for) high-energy playgroups. Scent rooms give dogs a structured, low-stimulation environment where they can work, think, and explore — an ideal option for seniors, puppies, and anxious dogs.
3. They Help Reduce Anxiety
Slow sniffing and nose-work activities activate the parasympathetic nervous system, which helps dogs relax. Many facilities use scent rooms for dogs who need decompression between daycare rotations.
4. They Create New Revenue Opportunities
Because scent rooms are considered enrichment, facilities often offer them as:
- Add-on experiences
- Standalone enrichment sessions
- Premium memberships
- Calm-time alternatives for high-energy dogs
Facilities featured in RunLoyal case studies have seen revenue increases of 20–23% simply by implementing new add-on services and using the RunLoyal system to promote and book them.
5. They Improve Customer Perception
Pet parents love seeing thoughtful, modern enrichment options. Offering a scent room sets your facility apart and showcases your commitment to holistic pet wellness.
How Facilities Use the RunLoyal App to Manage and Promote Scent Room Sessions
As enrichment offerings grow, the biggest challenge isn’t demand — it’s management. That’s where facilities using the RunLoyal app gain an edge.
With RunLoyal, you can:
- Add scent-room sessions as custom services
- Create custom names (Calming Sniff Room, Nose Work Hour, Enrichment Rotation)
- Assign custom pricing or membership-only access
- Limit capacity for smaller, controlled experiences
- Promote the service inside your branded app
RunLoyal facilities also benefit from:
- Custom branding (logo, colors, messaging) so scent-room bookings feel like part of your business
- App store presence under your facility name — not a generic booking platform
- Push notifications to announce new enrichment offerings
- Digital vaccination tracking to keep scent-room sessions safe
And because staff can manage everything from the RunLoyal dashboard, adding or updating enrichment options doesn’t disrupt daily operations.
Considering a Scent Room? Start With a Streamlined Booking Experience.
If you’re thinking about adding scent rooms or expanding enrichment services, a modern booking system makes all the difference. RunLoyal helps you launch new services smoothly, promote them professionally, and get pet parents excited from day one.
RunLoyal offers:
- A free trial
- A branded app for your facility
- Full onboarding support
- Custom setup for enrichment offerings
Next Steps
Curious how scent rooms fit into your service menu — and how RunLoyal can help you manage them?
Schedule a 15-minute demo to see how enrichment services can boost revenue and streamline operations.
